Visual production for DTC e-commerce
Visuals that convert.
LANA makes product-led visual stories for brands that need to be seen clearly, remembered quickly, and built with care.
↓Selected work
Product stories in motion.
A focused selection of visual studies made to move.
LANA provides visual production only. We make the visual. You keep running the campaign.
Capabilities
Built for the scroll and beyond.
Visual production for product storytelling across social-native and direct-response formats.
B-Roll
Product-focused visual creative with detail shots, movement, lifestyle scenes, and product storytelling.
By InquiryUGC
Human-led, social-native creative with hooks, product integration, creator-style presentation, and editing.
By InquiryCinematic Ads
Creative concept and visual direction developed for a cinematic product story, then brought to life in production.
By InquiryProduction Only
Production and post-production for clients who already have the concept, storyboard, script, references, or direction.
By InquiryProduction only
Work with your creative direction.
Already have the concept, storyboard, script, references, or visual direction? LANA can handle the production and post-production needed to bring it to life.
Scope is quoted based on production requirements.
Offers
01
Free Creative Direction
Consultation and one conceptual storyboard, including creative direction, visual direction, and scene-by-scene structure.
02
Creative Pilot
Three videos: one UGC, one B-Roll, and one Cinematic Ad.
03
Creative Engine - Starter
Up to 8 creative variations per month across UGC, B-Roll, and Cinematic Ads.
04
Creative Engine - Growth
Up to 12 creative variations per month across UGC, B-Roll, and Cinematic Ads, with priority revisions.
About LANA
Craft in every frame.
A visual production studio for DTC e-commerce brands. We bring the direction, rhythm, and production thinking that make product stories land.
LANA was built by professional founders, with a creative director working in the industry since 2005.
Start a conversation
Have a product worth looking at?
Tell us what you are building. For new project inquiries and introductions, contact LANA directly.



