Visual production for DTC e-commerce

Visuals that convert.

LANA makes product-led visual stories for brands that need to be seen clearly, remembered quickly, and built with care.

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Selected work

Product stories in motion.

A focused selection of visual studies made to move.

Portable Cordless Blender / B-Roll

Portable Cordless Blender

B-Roll · UGC · Cinematic Ads
Outfit Changes / Cinematic Ads

Outfit Changes

Cinematic Ads
Floating Fall / Cinematic Ads

Floating Fall

Cinematic Ads

LANA provides visual production only. We make the visual. You keep running the campaign.

Capabilities

Built for the scroll and beyond.

Visual production for product storytelling across social-native and direct-response formats.

01

B-Roll

Product-focused visual creative with detail shots, movement, lifestyle scenes, and product storytelling.

By Inquiry
02

UGC

Human-led, social-native creative with hooks, product integration, creator-style presentation, and editing.

By Inquiry
03

Cinematic Ads

Creative concept and visual direction developed for a cinematic product story, then brought to life in production.

By Inquiry
04

Production Only

Production and post-production for clients who already have the concept, storyboard, script, references, or direction.

By Inquiry

Production only

Work with your creative direction.

Already have the concept, storyboard, script, references, or visual direction? LANA can handle the production and post-production needed to bring it to life.

Scope is quoted based on production requirements.

Offers

01

Free Creative Direction

Consultation and one conceptual storyboard, including creative direction, visual direction, and scene-by-scene structure.

No production included
By Inquiry

02

Creative Pilot

Three videos: one UGC, one B-Roll, and one Cinematic Ad.

Turnaround: 5-7 days
By Inquiry

03

Creative Engine - Starter

Up to 8 creative variations per month across UGC, B-Roll, and Cinematic Ads.

Turnaround: 2-3 days per batch
By Inquiry

04

Creative Engine - Growth

Up to 12 creative variations per month across UGC, B-Roll, and Cinematic Ads, with priority revisions.

Turnaround: 2-3 days per batch
By Inquiry

About LANA

Craft in every frame.

A visual production studio for DTC e-commerce brands. We bring the direction, rhythm, and production thinking that make product stories land.

LANA was built by professional founders, with a creative director working in the industry since 2005.

FocusDTC e-commerce
FormatsB-Roll · UGC · Cinematic Ads
ApproachClear · visual · direct

Start a conversation

Have a product worth looking at?

Tell us what you are building. For new project inquiries and introductions, contact LANA directly.